Check your list and check it twice

You maybe getting ready for your next trade show or expo ... and the holidays.

Before it gets too close, start plotting your presentation? Have you run through what you are going to have to support your next presentation to your prospects?

It seems easy but make a checklist and check it twice. Before you pack your suitcase make sure you have all of the items you need to make a great presentation for your company.

Did you order sufficient amount of branded promotional items to get you to the end of the expo? What are you going to do to attract people to your table or booth? What is going to make them go "OHHH, I need to talk to them!" First start with building the booth you are standing at. Brand it to your product, colors, logos, photos all matching your message.

Not only do you wan to have the correct amount of promotional items you also have to have the right amount of hand outs to give them, either flyers, brochures or pamphlets giving the prospects the information needed to take back with them.

Prepare the right signage, Do you know if you have room for a 8ft, 10 foot or multiple EZ Snap or Pop up displays? When putting your display booth together make sure that it is bright, catching and getting the message out there.

Are you going to use a table, a skirted table or a branded podium. There are so many options out there to set up the most function booth possible for your trade show or expo.

Give us a call or email us so we can set you up with the correct set up for a successful show.

OvernightDisplays.com

It's November!!

Two months left of the year ... January 1st will be here before we know it!

How prepared are you for the new year? With the new year coming we have a lot to get in order to make sure that 2016 starts off with a bang!

Start looking at your inventory ... what needs to be updated?

Look at your budget ... what needs to be purchased now versus later?

Look at your 2016 calendar ... where do you need to be prepared for your promotions and events?

Don't let 2016 hit you without warning, make sure you are prepared for January.

OvernightDisplays.com

Promotions with style

Planning your next promotion does not need to be annoying or taxing. Starting your next promotion just needs a solid game plan:

Who do you need to reach ...
How are you going to reach them ...
What is your budget to reach them ...
How many methods will you use to reach them ...
What is your goal?

Once you get the who's and what's figured out, it is time to figure out a full campaign.

Plan out your emails, mailers, flyer's and signs to get your promotion started right.

Make sure you proof, check for correct website, address and phone numbers.

And good luck on your next promotion!

OvernightDisplays.com

Retail ... all about it

We have been adding a ton of new items to the site. Our newest are our Retail displays, they are customizable and affordable.

With these displays you are able to add acrylic holders to the sides to hold your supportive marketing materials. By ordering these you are able to give a seamless unit that is a dedicated marketing piece to make your product shine.

Decorate your sales floor with information that you need in your clients hands ... give us a call to get these ordered and in your hands to advertise your products and services.

OvernightDisplays.com

Inflate your business

Creating a solid plan to get customers to notice you takes more than just one part of a marketing plan. Create a multi-faceted plan that includes attacking all of the areas that your audience is. First do you know how to reach them? Do you know where they are hiding? Where are your competitors hitting them?

• Social Media - create a solid plan on how to get your customers to find you on social media, targeted paid ads, a solid bio, great key words and interests. Lastly, create posts that are engaging and motivating. 
• Website - is your website, clean, attractive and mobile friendly? If your sites, main goal is to get people to purchase off of it ... then make sure your call of actions are clear and that there are plenty of high-quality photos.
• Advertising - There are many places you can pay to advertise, you can pay to have billboards, print ads in industry specific magazines, SEM, and paying to do mailers. 
• Prospecting - to get clients in the door, you want to prospect to start building your business, make calls to get noticed or send targeted emails to reach your current clients, make sure that the emails are clean, clear and have a great reason to open them.

Reel them in ... the customers that is. Setting up the plan and sticking to it will bring the clients coming and new clients aware of your brand and your mission.

~OvernightDisplays.com

EZ as 1 … 2 … 3

Have you been looking for a way to add a little extra flair to your next event? Using an EZ Tube display can be used for many situations:

1.       Step and Repeat – Stretches taught giving you a clean flat surface that is quick to stand up and easy to dress up.

2.       Booth – Place 1, 2 or 3 of these displays to create the booth that you need. Using three to box in for the most coverage and the most privacy. Or simply use 1 with a skirted table to complete your branding for the next event you attend or host.

3.       Signage – By using the smaller ones you can create brilliant looking signage to spruce up any event. By printing on the durable cloth, you are able to print amazing looking colors, light to move and easy to set up signage or displays.

4.       Job Fairs – When advertising at a job fair you want a display that will increase interaction with prospective employees. You want the branding to stick out and to be vibrant while being able to display a little about what your company stands for. Display your mission statement, pictures of your business or the company benefits package.

With many ways to use the EZ Tube Displays your branding options are limitless and are sure to set your event apart from anyone else. Depending on the size of your event needs you can use one of these ideas or implement them all.

Give us a call to get your next event planned.

OvernightDisplays

(855) 903-2500

Where should you be displaying

What events are you spending your time at? What currently works the best for your business?

For some people it is sending out mailers, spending money on print ads and for others it is social media. Others well they go to where their audience is at a specialized tradeshows and expos.

What works best?

The very first thing would be to do a bit of research on what works best at a trade show in Los Angeles. Banner stands, leaflets, brochures, souvenirs, signup forms and a number of other items can be a part of your list. However, maximum priority should be given to those without which you simply cannot attract your prospective customers.

Banner stands are a must for trade shows. They not only work to advertise your business, but can easily be placed outside your stall to grab the attention of any passerby. In other words, they are bound to improve the footfall in your stall.

Banner stand designs

To make the most of banner stands in a Los Angeles trade show, you must consider the quality and design elements of the stand. The design should depict your products clearly, and at the same time have that element that draws customers to your stall. The design should match your specific business, and should also match perfectly with the color and structure of the stall you have setup.

Ideally, try to ensure that your stall and the banner stands closely match the colors used in your logo and other branding documents like the leaflets, magazines and brochures you plan to give out.

Sticking to your budget

Whether it is the banner stands or the other elements that you may want to display and distribute in the Los Angeles trade show, make sure you do not overspend. Trade shows are often good for improving your brand recall, but not always the best place to sell your products.

In other words, do not always expect that you are surely going to earn through sales in the trade show more than what you invest. You will see positive results with time, which is why you should decide on a budget before you start spending on advertisements and promotions in the trade show.

Buying banner stands

Finally, try to buy good quality banner stands for the trade show. If your budget does not permit you, do not go for a low quality option. Badly done banner stands may hamper your brand image.

Make sure you look at what works great, use multiple ways to reach your audience. Look for reliable and quality banner stand sellers in Los Angeles, like OverNightDisplays.com. Online sellers can offer you some very good deals and good discounts for good quality products!

Expo Prep

You maybe getting ready for your next trade show or expo ... but are you really ready?

Have you thought about your presentation? Have you run through what you are going to have to support your next presentation to your prospects?

It seems easy but make a checklist and check it twice. Before you pack your suitcase make sure you have all of the items you need to make a great presentation for your company.

Did you order sufficient amount of branded promotional items to get you to the end of the expo? What are you going to do to attract people to your table or booth? What is going to make them go "OHHH, I need to talk to them!" First start with building the booth you are standing at. Brand it to your product, colors, logos, photos all matching your message.

Not only do you wan to have the correct amount of promotional items you also have to have the right amount of hand outs to give them, either flyers, brochures or pamphlets giving the prospects the information needed to take back with them.

Prepare the right signage, Do you know if you have room for a 8ft, 10 foot or multiple EZ Snap or Pop up displays? When putting your display booth together make sure that it is bright, catching and getting the message out there.

Are you going to use a table, a skirted table or a branded podium. There are so many options out there to set up the most function booth possible for your trade show or expo.

Give us a call or email us so we can set you up with the correct set up for a successful show.

OvernightDisplays.com

Fundraiser Success!

Fundraising can help your cause, but what are things that you need to keep in mind before holding your event?

You need to find a great location that can hold enough people and central enough for you to attract people. Once you find the location try to find enough coverage to get people there and supporting your event.

What do you need once you are at the event?
Well you will need a fair amount of tables and a few branded canopies. Having them branded to your event, company will be a sure way to make people remember you, and know that you mean business.

Make sue that there is plenty of shade, plenty to do and plenty to a leave people entertained.

When setting up the event, have a flyer ready, advertising the cause that you are promoting. You should also create an e-event place use Facebook and Eventbrite. You also want to reach out to your local news and radio stations to see if they can help you get the word out about your event. Depending on the local activities and news, they may offer to do a broadcast there, which would give you a fair amount of publicity.

Writing up a plan and getting people to volunteer is a great way doing a small Barbecue, or providing snacks and drinks to get people to donate money to the event.

There are plenty of events that can be done to keep people there and entertained from table games, to carnival games, face painting or craft stations.

We wish you the best of luck at your next function, come check us out and see what we have to offer to help your next event.

~Overnight Displays

Are you going to a tradeshow or expo?

There are just somethings that we need to avoid to make a great impression for our company

Trade shows often prove to be very powerfulsuccessful events for businesses to display your product or brand. However, trade shows can be pretty expensive and require very careful planning. If you fail to plan your promotional campaigns correctly, a trade show can be a complete loss for your business.

There are several ways to make sure that your investments in a trade show go well. Let us look at a few factors that you must avoid at a trade show so that you get to enjoy the best results out of it.

Don’t miss out on creating a buzz

When you are planning on being a part of a trade show, you do not do it suddenly. You should plan on this for a considerable time before the trade show is scheduled to start.

You need to let your targeted consumers know that you will be setting up a stall and presenting trade show exhibits especially for them. For this, you need to create a buzz well in advance so that your targeted customers know where and when to find you.

Don’t target consumers who may not be interested in your business

Do not choose a trade show or plan your promotional campaigns in such a way that you target the wrong audience. Targeting the wrong people will not show you the interest or success that you may expect from the trade show.

Don’t overspend

Always have a logical budget planned for the trade show. Do enough analysis to understand what sales you expect from the trade show and how many customers you are likely to acquire. Plan your spend accordingly so that do not end up overspending on the trade show.

Don’t overlook quality

Whatever you plan for the trade show, never compromise on the quality in order to fit everything within the budget you have come up with. Be it the banners, the brochures, flyers, the stall or the trade show exhibits, always maintain the right quality. This builds a strong brand identity for your business.

Don’t deal with the wrong business

Finally, if you are planning to work with a business that will help you manage everything at the trade show, make sure you deal with an authentic business. Businesses like OvernightDisplays.com and a number of others are easily reachable on the internet. Deal with such an authentic service provider for the best results at the most reasonable service charges.

We can hardly believe it … May is here already

This week we wanted to give you an update on what we been up to. As you have noticed we have added a few items and we have also been putting others on sale for you.

For the month of May we are going to have table throws on sale … check them out! We have various sizes and able to print whatever you need on them. They are a great way to gain exposure or adding a special something to your next event.

As for new items, we have our GoldPad retractable pull-ups. They are a great way to direct people where you need them to be or a way to brand your business and display your product. These are already been in high demand. We can get these out to you as soon as the next business day as needed. Go check them out!

Lastly, we have increased our inventory of outdoor flags and banner stands. These are a great way to increase exposure outside and a way fully brand a venue or event.

Don’t hesitate to give us a call to check availability and lead times on the items that you need.

~Overnight Displays.com

Thank you ... another successful event

Recently I had to throw together an event with a few weeks notice.

I say throw together, because the person that was working on the event was not able to finish the job. So I stepped in and started planning the space. The space that we were using was a huge venue with multiple rooms and various points of entry. It was my job to figure out how to get all of the attendees to and from the spots that they needed to be in a way that was organized and not confusing.

Opting for various directional signs, utilizing x-back pop-ups, retractable banners and a few curved booths, I was able to organize a successful event and several mini event during the week!

Thank You! Overnight Displays, you quality and professional team helped make our event shine!

Tonia M. - Las Vegas